OPTI-Flex are specialists in on press technology & innovation. Their reputation is founded on the provision of superior on-press technology and innovation (encapsulated in the name OPTI-Flex). It’s a reputation that has also enabled the company to become New Zealand’s leading supplier of a full repertoire of pre-press services, including artwork, file preparation, proofing and platemaking.
The existing OPTI-Flex website was out of date and updating had proved to be quite a difficult prospect. We were asked to develop a website concept that represented the OPTI-Flex brand as well as products and services provided by the business.